CULTURE.

IZZY TAULLI

Power of the people

Culture videos are crucial to company differentiation as they highlight the brand's human side, fostering authenticity and connection with audiences. As a content creator, I have an eye for seeing the value of employee EQ in addition to their technical capabilities, recognizing that it's the combination of both that truly drives meaningful engagement and long-term relationships with stakeholders.

OBJECTIVES

TOOLBOX

Attracting Top Talent

Company Differentiation and Social Media Engagement

Employee Engagement & Retention

Black Magic & Canon 4k Cinematic Cameras

DaVinci Pro Resolve

Adobe Premiere Pro & Adobe After Effects

Trust the process

Gotta Have Heart

Introducing the cultural value proposition in the first five seconds helps differentiate the brand, encourage engagement, and increase viewership duration.

Kill 'em with Kindness

Utilizing Broll footage in the introduction and throughout the content creates visual appeal, emotional impact, and provides contextual support to enhance storytelling and increase audience engagement.

champion
diversity

Highlighting the breadth and range of employees reinforces dedication to promoting diversity, equity, and inclusion and shows commitment to core values